Very Launches Boutique Fashion Range, Elevating Its Style Offerings
In a strategic move to enhance its fashion credentials, online department store Very has unveiled a new boutique fashion range, adding over 100 curated pieces across a selection of premium labels.
The new launch introduces fashion-forward shoppers to standout styles from renowned brands including Elliatt, known for its contemporary silhouettes; Castañer, the heritage Spanish brand famed for its artisanal espadrilles; and Vivere, offering elevated wardrobe essentials with a modern twist.
This category expansion is part of Very’s continued commitment to evolving its fashion portfolio and catering to style-conscious customers seeking premium, curated, and accessible fashion all in one place. From occasion-ready dresses to versatile separates and accessories, the boutique range is designed to bring an elevated edge to everyday online shopping.
By spotlighting boutique and designer-led brands, Very is not only enriching its offering but also tapping into a growing appetite for individually expressive fashion that blends luxury with convenience.