Éder Militão, Daniel Carvajal, Kylian Mbappé, Jude Bellingham, Vinicius Júnior and Thibaut Courtois standing on Louis Vuitton trunks, wearing the LV x Real Madrid formalwear collection.
Courtesy of Louis Vuitton
Louis Vuitton has officially partnered with Real Madrid, becoming the club’s formal sponsor for both men’s and women’s teams. This multi-year agreement includes exclusive travel and formal wear designed by Pharrell Williams’ creative team, marking a significant collaboration between luxury fashion and elite sports.
Louis Vuitton’s CEO, Pietro Beccari, expressed pride in supporting a club that has inspired generations through its remarkable history of victories. Emilio Butragueño, Real Madrid’s Director of Institutional Relations, emphasized that both institutions transcend time and tradition, aiming to build a lasting legacy while inspiring the world beyond their respective fields.
Exclusive Collection Designed by Pharrell Williams
The collection features bespoke tailored suits, ready-to-wear garments, and exclusive accessories designed specifically for the players and staff. This wardrobe is a testament to Louis Vuitton’s renowned craftsmanship and attention to detail. Key items in the collection include formal jackets, trousers, LV Soft shoes, and elegant accessories like embroidered caps and palladium-buckled belts. The custom travel line showcases iconic pieces such as the Horizon 55 suitcase and Keepall bag, all adorned with Real Madrid’s distinctive white-and-gold accents.
The launch is supported by a striking visual campaign featuring top players like Éder Militão, Dani Carvajal, Kylian Mbappé, Jude Bellingham, Vinicius Júnior, and Thibaut Courtois. The imagery captures the essence of luxury and athleticism, showcasing the players with Louis Vuitton trunks outside the iconic Santiago-Bernabéu Stadium.
