Introduction to photograghphy
Pursue your passion, accelerate your business.
Returning in Spring.
Join the waitlist and be first to know.
Start here.
Don’t call it an online course.
Whether you're ready to start a business or already have one, sell products or services, or prefer aisle versus window seats, Business Class is for you, for life.
Scroll👇 to learn why.
With over 50 hours of video, a thriving private social network, and an arsenal of templates, resources, and insider knowledge, it's the most comprehensive program for entrepreneurs on the internet.
When you join, you'll receive lifetime access to:
- 8+ hours of core Business Class trainings with Sophia
- Our private social network for entrepreneurs, The Lounge
- 8 live video calls with Sophia and top founders
- 50+ hours of video interviews with industry experts
- $10,000 worth of bonus materials
- 300+ pages of printable worksheets
- And our exclusive Flight Manual to organize it all
Returning in Spring.
Join the waitlist and be first to know.
Our Expert Guest Speakers
Jonah Peretti,
buzzfeed
Jonah Peretti is the Founder and CEO of BuzzFeed, Inc. a premier digital media company for the most diverse, most online, and most socially engaged generation the world has ever seen. Prior to founding BuzzFeed, Inc., Mr. Peretti co-founded The Huffington Post.
Sallie Krawcheck,
Ellevest
Sallie Krawcheck is the CEO and Co-founder of Ellevest, a tech-first financial company, built by women for women, to help them earn more money, save more money, and invest to grow her money. Krawcheck is also Chair of Ellevate Network and the best-selling author of “Own It: The Power of Women at Work.”
Cami Téllez,
Parade
Cami Téllez is the Gen Z Latina Founder, CEO, and Creative Director of Parade, which has built a team of 50 diverse individuals and raised more than $50 million in funding. Since launching in November of 2019, Parade has become one of the fastest-growing D2C brands in history.
Nancy Twine,
Briogeo hair care
Considered a leading authority on ‘green beauty,” Nancy is the Founder and CEO of Briogeo Hair Care, one of the fastest-growing hair care brands at Sephora. She creates truly transformational clean beauty products for all hair types and textures, which has earned her a coveted spot as one of Glamour’s 35 Under 35.
RAHUL VOHRA,
SUPERHUMAN
Rahul is the Founder and CEO of Superhuman, the cult-favorite and fastest email experience in the world. Rahul is a serial entrepreneur and sold his prior company, Rapportive, to LinkedIn. Superhuman has raised $108 million in funding to date.
PAYAL KADAKIA PUJJI,
CLASSPASS
Payal is the unicorn Co-Founder & Executive Chairman of the revolutionary fitness and wellness platform, ClassPass, which provides people access to the best boutique fitness classes, gyms, and wellness experiences around the world.
Jen rubio,
Away
Jen is the Co-Founder and CEO of travel lifestyle brand Away, which has earned a spot on Fast Company's list of “World's Most Innovative Companies” and the TIME's list of “Best Inventions.” Her experience has led her to be named on Forbes 30 Under 30, and she has recently joined the Board of Directors at Scripps Research.
Sam Parr,
The Hustle
Sam Parr is the Founder of The Hustle, a business email newsletter that was acquired by Hubspot, and the co-host of the top-ranking business podcast, My First Million with Shaan Puri. Sam previously started HustleCon, a +2,500 person conference that’s best described as a TED talk but for startup founders.
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and speakers from
Business Class is worth over $15,000
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A $10,000 value
The Core Entrepreneurship Training
During the 10-week duration of the program, a new Flight is released each week. These core trainings cover the essentials of entrepreneurship, paired with Sophia's unique perspective and frameworks for everything from naming your business to negotiation.
You get lifetime access to Business Class because it's meant to be a lifetime investment in yourself, your business, and your future businesses.
Our students return year after year to access these core trainings and re-take the program with each new group that joins.
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A $5,000 value
Live Video Calls With Sophia and Top Experts
Join 8 live video sessions with Sophia and top founders and industry leaders. Here, you'll hear it from the pros and have the opportunity to ask them questions.
If you aren’t able to make a session, we’ll have on-demand replays available for you.
You'll also gain access to 50+ hours of past interviews.
PRICELESS
Over 3,000 founders in The Lounge
The Lounge is a thriving private social network where you can meet Business Class students from across the globe. It's where you'll share your progress, debunk your insecurities, gain confidence, ask questions, and celebrate your fellow founders.
It's the most curious, ambitious place on the internet and unlike any other business community out there.
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A $3,000 VALUE
Essential legal agreements
Save your ass with a $3,000 suite of the most essential contracts drafted by top attorneys, including:
- A Mutual Non-Disclosure Agreement
- A Confidentiality and Inventions Agreement
- A Consultant Agreement
- An Employee Offer and Separation Agreement
- A complete Employee Handbook
... and a Prenup, because you're about to have a lot of assets.
FREE GIFT WITH PURCHASE
The Flight Manual
The Flight Manual is your keepsake hard-bound portfolio. It's fully loaded with a colored tab for each of our seven Flights, ready to store all of your printable worksheets and notes in.
No matter where in the world you are, it'll land on your doorstep shortly after you enroll in Business Class. Consider it your new business bible.
A $500 VALUE
Done-for-you outreach scripts
- Reach out to mentors without sounding desperate
- Ping collaborators with the right information to pique their interest
- Win over candidates with the right message that’ll woo them away from your competitors
Plus, Five More Bonus Trainings
GET NOTICED BY PRESS & INFLUENCERS
Amplify your business and personal brand and learn to pitch yourself to press, podcasters, and influencers.
PEEP OUR FACEBOOK AD STRATEGY
Amy Bliefnick, Founder of 511 West and our very own ads manager, will show you how to run Facebook and IG ads, and shares our entire ad strategy here at Business Class.
BUILD AN INCLUSIVE ORGANIZATION
Victoria “Tori” Bell, Founder of Inclusion Unpacked and Black Women at Facebook, will help you challenge your unconscious bias and build an inclusive organization.
NEGOTIATE LIKE A HOLLYWOOD AGENT
Learn my six essential rules for negotiation to come out on top and get paid more.
MASTER INFLUENCER MARKETING
Ashley Villa of Rare Global and manager to influencers like Michelle Phan teaches everything you need to know about navigating the world of influencer marketing.
The Curriculum
Flight 1:
The Jet Fuel
OVERVIEW:
On Flight 1, you’ll learn which areas of your business you’re best at. You’ll identify the problem your business solves, and map the white space that will set your business apart from the competition.
DURING THIS FLIGHT:
- Discover your unique Jet Fuel—what it is that sets you and your unique business apart and how to leverage those strengths
- Clarify the problem you’re solving for your clients or customers to create the exact solution to fit their needs
- Define and refine your Peak Product—the product or service that will skyrocket your business to new heights
- Map out where your business sits among your competition—and how to take advantage of the white space
UPON LANDING:
You’ll have established a solid understanding of how to harness what you’re really great at and strategize your product or service that’ll stand out among the competition.
Flight 2:
Passenger Check-In
OVERVIEW:
Here, you’ll gain critical insights into who your customer is (we call them Perfect Passengers), and learn how to make them love you forever.
DURING THIS FLIGHT:
- Discover where to find your dream customer by reverse engineering the competition and hacking the system to identify exactly who you’re selling to
- Clarify who your customers are, where to find them, what they love, and how to reach them
- Glean priceless insights through user interviews and validate whether your product or service is what they actually want
- Attract customer love by defining the feelings your brand will evoke—the root of all great marketing
UPON LANDING:
You’ll know your customer so well that creating and marketing your product, writing copy, and everything in between feels like second nature.
Flight 3:
A Brand That Soars
OVERVIEW:
On this Flight, you’ll craft an iconic brand identity that marketers only dream of—and that will attract raving fans.
DURING THIS FLIGHT:
- Create a premium brand identity—from logos to typefaces to color palettes and beyond
- Nail a compelling and memorable business name
- Strategize how you’ll cut through the noise; to zag when everyone else is zigging
- Clarify an internal brand that reflects your external brand values to build a business with real integrity
UPON LANDING:
You’ll have created or refined your brand's look, feel, and voice and leave with a suite assets to use across your website, social media, and beyond.
Flight 4:
Ground Control
OVERVIEW:
Here you’ll gain visibility into the sometimes foggy ins and outs of legal and finance, with best practices that will cover your ass now—and in the long haul.
DURING THIS FLIGHT:
- Choose the right business entity—from corporation to sole proprietor, you’ll discover the path that’s right for you
- Understand the tax implications for your unique business and avoid the common pitfalls that many business owners encounter
- Learn the step by step methods you need to trademark your brand name and logo
- Gain confidence with the foundations of financial literacy—and figure out how much money you need to run your business
UPON LANDING:
You’ll have a solid understanding of the financial and legal nitty gritty, and know how to protect your most precious cargo.
Flight 5:
Hark! It’s Marketing
OVERVIEW:
Marketing is the lifeblood of every business. Here, we’ll cover the winning tools, tactics, and best practices you need to ensure you attract and keep the right customers at the right time—and keep them coming back for more.
DURING THIS FLIGHT:
- Discover how great marketers leverage storytelling to make even the most basic products sexy—and how you can too
- Gain skills to leverage paid media, earned media, and owned media
- Establish why your customers should care about you—as well as how and where you’ll reach them
- Learn and implement best practices for social, email, and paid marketing
UPON LANDING:
Marketing will make sense. You'll know how to leverage emotion and storytelling to find new customers, keep the ones you have, and get them all to talk about your brand.
Flight 6:
Loyalty Points
OVERVIEW:
A loyal customer starts and ends with customer experience. On this Flight, we’ll craft a compelling end-to-end experience for your customer. We’ll dive into what it means to go the extra mile and look at the brands who do customer experience right.
DURING THIS FLIGHT:
- Learn how to craft an above-and-beyond customer experience that cultivates brand love and loyalty
- Understand how to handle challenging customers and complaints with grace, and get our pre-written scripts to make it easy peasy
- Know all the tricks to creating delightful, unexpected, and memorable moments for your customers
- Discover how to measure customer sentiment without lifting a finger
UPON LANDING:
You’ll understand how to spark customer joy with consistency, make it feel personal, and sear your brand into their psyche by engineering memorable moments
Flight 7:
The Team On The Ground
OVERVIEW:
As we prepare for landing, you’ll learn how to attract, hire, and retain great people, and what tools and processes you’ll need to manage them. You’ll also leave with an understanding of how to not only define a great culture, but live up to it.
DURING THIS FLIGHT:
- Know when it’s time to hire, how to find and recruit great talent, and provide a great candidate experience
- Gain skills in leadership and learn how to build a healthy, happy internal culture
- Get schooled on people management, payroll, project management… and all the fine print
- Learn how to build a transparent culture rooted in trust and accountability
UPON LANDING:
You’ll feel confident in your ability to sniff out the good eggs from the bad and run your team and your culture like a boss (but a nice one).
Returning in Spring.
Join the waitlist and be first to know.
Is Business Class Right For Me?
Business Class Is For You If…
- You’re a founder with a great idea who’s ready to bring your product or service to market
- You’re an existing business owner who’s ready to professionalize and scale with best-in-class, proven methods
- You want to learn the ins and outs of building a profitable, sustainable business
- You’re ready to nerd out on all things strategy, marketing, brand building, creative, finance, leadership, and more
- You’re ready to commit to a fun, and at times challenging, program that's worth it's weight in gold
- You’re excited to join a thriving community of entrepreneurs that you can network with and get feedback from daily
Business Class Isn't For You If…
- You’re not sure if you want to start a business
- You aren’t willing to fully commit and put in the work. This is an in-depth program, not fluffy optimism
- You don't want real, hardcore advice from someone who's been there
- You prefer a stiff, clinical learning environment with dated textbooks in rooms that smell like farts
- You hate airline puns, abhor fun, think you know everything
Meet Sophia Amoruso
Sophia Amoruso is an award-winning serial entrepreneur, New York Times Bestselling Author of #GIRLBOSS, online educator, and mom to three small poodles.
Named “One of the most inspiring entrepreneurs in America” by the Huffington Post, Sophia made her mark when she founded fashion retailer Nasty Gal, bootstrapping it to $12 million in annual revenue, eventually scaling the business to over $100 million.
Sophia has been featured on the cover of Forbes magazine and featured in the Fortune 40 under 40, Forbes 30 under 30, Inc. 30 under 30, Fast Company’s Most Creative People in Business, and Inc. 500 lists—and named one of Forbes’ Richest Self-Made Women.
Sophia’s mission is to use her 15 years of hard-won experience to further the next generation of creative entrepreneurs.
IN THE PRESS
"One of the most inspiring entrepreneurs in America"
“Sophia Amoruso is the most successful misfit you know.”
“The Cinderella of tech.”
“Fashion’s new phenomenon.”
“One of the most inspiring entrepreneurs in America.”
100% Money-Back Guarantee
Fly with confidence! We stand behind everything we do and, like we teach in Business Class, deliver on our promise. Which is why we back that up with our money-back guarantee.
So give it two weeks. If by 2pm Pacific US time on Friday, October 28th, 2022 you don’t feel we’ve delivered on our promise, simply email us and we’ll issue you a full refund.
Have any questions? Email us at crew@businessclass.co.
FAQs
Business Class is fully virtual and takes place over 10 weeks. The program content is split up into 7 Flights (our words for modules), each of which contains pre-recorded video lessons and worksheets to get you working on your business in real-time. There are also 3 Layover (break) Weeks throughout the program to give you time to digest, catch up, or implement what you’re learning.
Each week, Sophia Amoruso will host a live call where she’ll be joined by some of the greatest guest entrepreneurs to discuss that week’s topic. All live calls are recorded and shared inside our community, The Lounge, for playback in case you can’t make it live.
Do note that Business Class is self-guided with the exception of Sophia Amoruso’s live calls, so you’re able to take the course at your own pace, and you get lifetime access to everything. We understand that life gets hectic, so if you fall behind or need to deplane for a bit, that’s OK – we’ll be here to support you!
The lessons learned in Business Class can be applied to any business, regardless of the country. You’ll learn the ins and outs of building a profitable, sustainable business using best-in-class, proven methods and Sophia Amoruso’s 15+ years of experience as an entrepreneur. While the legal and financial information in the course is based on U.S. laws, all of the lessons can be applied to any business by serving as a guide of what entrepreneurs need to know to have their business in order.
At this time Business Class is only offered in English, but we hope to expand to other languages in the future. Currently all live calls and course videos with Sophia Amoruso are closed-captioned in both English and Spanish, and we also provide transcripts for the course videos in case you’d like to translate them. We currently have a diverse range of international students that have found these helpful in completing the course.
We recommend budgeting about 4-5 hours each week. It shakes out to about 1 hour watching video lessons, another hour reading and taking notes, and 2 hours filling in worksheets and doing the exercises that go with each week’s Fight. You’ll also be able to join Sophia Amoruso for a weekly live call and may want to spend some additional time connecting with fellow entrepreneurs inside The Lounge. You can put as little or as much time into Business Class as you’d like. And, you have access to all of the content, and the community, for life!
We built an online community just for Business Class students called The Lounge. This is the best place to receive support throughout the course. Inside, you can ask questions, seek resources, connect with fellow students, and interact with both our Flight Crew and even Sophia Amoruso herself!
Unfortunately, there is not an opportunity to meet with Sophia one-on-one, but Sophia will host weekly live group calls open to all course participants. You’ll also be able to receive extra guidance and support from the Flight Crew in The Lounge!
The Lounge is our exclusive online community created just for Business Class members. Inside, you can connect with your fellow students from across the globe and all Business Class alumni. The Lounge is also where you’ll receive extra support and guidance from Sophia Amoruso and the Business Class Flight Crew, and where all of our weekly live call events are hosted.
Business Class is perfect for founders-to-be who have an idea, and existing founders who want to build, scale, and professionalize their businesses with best-in-class proven methods. As long as you want to learn the ins and outs of building a profitable, sustainable business and have an idea you can build on––this is the right course for you! Just be sure you’re ready to put in the time to commit to a fun (but sometimes challenging) program and meet other like-minded entrepreneurs. Hope to see you in class soon!
Business Class costs $1,999 USD, which gives you lifetime access to all course content, any of its future updates, as well as The Lounge, our members-only online community of entrepreneurs. For those interested, we also offer a 12-month payment plan for $199 USD per month.
No. Whether you’re a seasoned business owner or just starting out, the lessons in Business Class can be applied to any business, in any industry. We’re here to help you become a successful founder and build your dream business. All you need is an idea! Bring it to class and Sophia Amoruso will take you through identifying what you’re best at and how to apply that to your business idea in our first Flight. From there, you’ll learn how to test that idea out in the market, then continue to grow that into a smart, sustainable business.
Yes! The lessons in Business Class can be applied to all types of businesses and industries, and we’ve had founders from a sweeping range of business types succeed in the program. You can learn more about them here.
Enrollment for our flagship Business Class program is only open twice a year. Why? Because we go through it together. Over the course of the 10-week program, you’ll be guided by Sophia Amoruso and the Flight Crew through the content and join weekly live events.
We stand behind everything we do and we back that up with our satisfaction guarantee. Give it two weeks and put in the work. If you joined us for the Fall 2022 cohort and don’t feel we’ve delivered on our promise, simply email us by Friday, October 28th at 2pm PT and we’ll issue you a full refund.
Our Fall 2022 cohort kicked off on Monday, October 17th. Our Spring 2023 cohort dates will be announced soon!
We do not offer discounts, however, the Business Class Scholarship Program aims to bring access to business education to founders from traditionally underserved and underrepresented groups, including the BIPOC communities, LGBTQIA+ communities, and people with disabilities.
Unfortunately, the deadline to apply for our Fall 2022 Scholarship Program has passed. Our next scholarship program will be in Spring 2023.
Sophia will host weekly live group calls for each Flight of the course, which are open to all Business Class members. The schedule for the live calls lives inside The Lounge.
Need Assistance?
Our Flight Crew is here to serve you.
Business Class begins on October 17th. As you navigate your in-flight experience, join us in The Lounge where you can connect with your fellow students and receive support from our Flight Crew—or write us directly at crew@businessclass.co.